The inquiries are piling up faster than your front desk can chase them down. Nobody's quite sure how many times someone tried to reach that last one. Your staff knows the SOPs exist somewhere, scattered across a dozen Google Docs nobody opens twice. You built a team. You didn't build a system for the team to run on. So when something falls through, it doesn't fall on one person anymore, it falls on everyone, and nobody's sure whose job it was to catch it. The DMs and texts blur together, back and forth for photos, for times, for basic details that should've been captured once and never asked again. And somewhere in there, you realize you haven't sent a real newsletter to your existing clients in months, because there was never a system for that either, just intentions.

This is the full setup. The systems, the strategy, the words, the visuals, the automations, all of it connected, all of it branded, all of it running. Your staff knows exactly what to do with every inquiry that comes in, because the system tells them, not because they're guessing. Your clients feel it too, the same care they get in your chair now follows them into their inbox and back out again. You stop being the one holding it all together, and start running a business that runs itself.

The Atelier Build

Investment starting at $2,650

WHAT'S INCLUDED

Brand voice audit and full communication strategy

Full Flodesk setup including welcome sequence, booking confirmation, follow-up automation, re-engagement workflow, and birthday email

All email copy written in your voice

Custom branded Jotform for new client inquiries and hiring questionnaires

Trello setup with workflows mapped to your business

Automation connections across Flodesk, Jotform, Trello, and Slack

Up to four branded email templates optimized for Flodesk

Visual design direction for every intake form, including color, logo, and brand alignment

One branded deliverable of your choice: a ten-template Instagram set, a lead magnet, or a printable in-salon piece

Walkthrough videos and supporting resources so the systems are yours to keep

Two weeks of Telegram support after launch

Instagram templates

Marketing Assets

Email Templates

Intake Forms

SEO Reporting

Your team knows exactly what happens next, your clients experience consistent care at every touchpoint, and you’re no longer the one holding it all together.

Automation Workflows

Blogs

It's not just about booking more clients; your business should attract your best clients.

Your systems shouldn’t just work seamlessly — they should look like your business too. From enquiry forms, booking systems, client portals and questionnaires to emails, website design, in-salon menus and every other client-facing touchpoint, we make sure everything is thoughtfully designed, on-brand and consistent. So whether your client is booking an appointment, reading an email or sitting in your salon, every interaction feels polished, intentional and unmistakably you.